video-advertising

video-advertising practice questions, page 2 of 5, with answer review and explanations.

Question 6

What are the targeting options for mastheads?

  1. Topics, remarketing and interests.
  2. Topics and remarketing.
  3. Interests and remarketing.
  4. Visitors to the YouTube homepage in a targeted country.

Question 7

To run a TrueView video ad, the video must be uploaded to:

  1. an advertiser’s website.
  2. YouTube, with the privacy settings changed to "Private."
  3. any video hosting site.
  4. YouTube, with the privacy settings changed to "Public" or "Unlisted."

Question 8

Which of the following is true when creating a targeting group for an AdWords for video campaign?

  1. You can see estimates for views and average cost-per-view (CPV) values.
  2. All of the listed answers are correct.
  3. You can enable targeting groups for certain ads.
  4. You can customize bids per TrueView ad format.

Question 9

An advertiser is charged for a TrueView in-display ad when a viewer:

  1. watches the entire ad.
  2. watches a TrueView in-stream ad after watching an in-display ad.
  3. chooses to watch the ad by clicking a thumbnail.
  4. shares the ad.

Question 10

_______ is used for AdWords for video campaigns.

  1. Cost-per-click (CPC) bidding
  2. Cost-per-acquisition (CPA) bidding
  3. Cost-per-thousand-impressions (CPM) bidding
  4. Cost-per-view (CPV) bidding