mobile-advertising

Review 86 MOBILE-ADVERTISING practice questions with answer explanations and community insights.

Question 1

The mobile video Masthead is a homepage ad similar to the desktop video Masthead and will appear on the homepage of all of the YouTube mobile and tablet properties, including _____.

  1. the Android mobile app and m.youtube.com
  2. both the iOS and Android mobile apps
  3. the Android native mobile app, the iOS app, and m.youtube.com
  4. reserve in-stream ads

Question 2

To find the right mobile bid, you would calculate:

  1. mobile conversion rate / desktop conversion rate) x 100
  2. (desktop conversion rate/ mobile conversion rate) – 1
  3. (mobile conversion rate / desktop conversion rate) + 1
  4. (mobile conversion rate / desktop conversion rate) – 1

Question 3

If your campaign is running on the Display Network, your ads:

  1. Are not eligible to show in mobile apps
  2. Will only show on mobile apps that you select
  3. Are automatically eligible to show in mobile apps
  4. Are only eligible to show in specific mobile apps

Question 4

Select the one way NOT to track app conversions.

  1. Using an app analytics provider for your AdWords campaigns
  2. Integrate the Google SDK in your app
  3. Add a Javascript snippet to your website
  4. Using Codeless Android Install tracking

Question 5

The Mobile App Analytics Behavior reports give you data about:

  1. The detailed ways users of your app interact with other users of your app
  2. The detailed ways users interact with your app
  3. How many people have downloaded your app through a referral from a friend
  4. In-app user satisfaction ratings
We are moving to a new platform

CertificationTest is being migrated. Some pages may be slow or briefly unavailable; everything will be back to normal within a few hours. If you run into any issue, email support@certificationtest.net.