MB-220

MB-220 practice questions, page 13 of 13, with answer review and explanations.

Question 61

Your marketing department has provided you with the information you need to create a dynamic market segment. Which tool should you use for each type of design? To answer, drag the appropriate tool to the correct type of design. Each tool may be used once, more than once or not at all. You may need to drag the split bar between panes or scroll to view the content. NOTE: Each correct selection is worth one point. Select and Place:

Question 62

Your marketing department needs to create a Customer Journey for female wine enthusiasts over 40 years-old who live in Europe. How should you define who receives this Customer Journey?

  1. Create a Static segment.
  2. Create a Segment Type.
  3. Edit the contacts in database.
  4. Create a Dynamic segment.

Question 63

You are a marketing professional who needs to have a segment that is based on a single marketing list. Which five actions must you perform in sequence? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order. Select and Place:

Question 64

Your marketing department has determined that they want to create a Customer Journey that will target marketing contacts that have visited your website in the past 12 months. Which type of marketing segment should you create?

  1. Profile Segment
  2. Interaction Segment
  3. Landing Page Segment
  4. Customer Insight Segment

Question 65

You are a marketing professional for AdventureWorks Cycles. You want to create a new subscription form with a new subscription list. You have created the new subscription list, but must be able to see the subscription list selection in the designer toolbox. When creating the new form, which form type must you select to meet the condition?

  1. Landing Page
  2. Event Form
  3. Forward to a Friend
  4. Subscription Center