MB-260

MB-260 practice questions, page 4 of 8, with answer review and explanations.

Question 16

You consult for an organization that is implementing Dynamics 365 Customer Insights - data for the first time. You are creating training materials for the organization and need to create a glossary of terms. Which definition should you add to the glossary?

  1. Exports – a feature that allows ingestion of data from a wide variety of data sources external to the application.
  2. Tables – a configurable structure that forms the basis of the forms that compose the user interface of Dynamics 365 Customer Insights – Data.
  3. Relationships – a feature that enables a user to define connections between tables and generate a diagram of your data connections.
  4. Segments – a configurable model for identifying vertical industry alignment of organizations and individuals within ingested data.

Question 17

You are a Customer Data Platform Specialist. Your company has audience insights set up as their Customer Data Platform (CDP). The product owner entered a user story on your backlog to add data from the new loyalty solution into the CDP. You defined the data source. You are ready to add the loyalty contacts to the data unification process. Which new data entity area should you select in the Map phase of the data unification process? Hot Area:

Question 18

You are a Customer Data Platform Specialist. You completed all the steps in the match phase of the data unification process in the audience insights. You need to review and validate your match results. Which three metrics are available for you to validate the results? Each correct answer presents a complete solution. NOTE: Each correct selection is worth one point.

  1. Unique matched records
  2. Matched records only
  3. Matched and non-matched records
  4. Unique source records
  5. All source records

Question 19

You are a Customer Data Platform Specialist. You are in the process of implementing audience insights at a bank. You finished setting up the different initial data sources. You are starting the unification process. Which three tasks do you need to perform in the Mapping phase of the unification process? Each correct answer presents part of the solution. NOTE: Each correct selection is worth one point.

  1. Identify the primary keys and semantic field types within the different entities.
  2. Identify the entities that you need to unify into a single profile.
  3. Identify the prioritization of similar fields between different entities.
  4. Select the fields you want to include the unified customer profile.
  5. Identify rules for duplication between different entities.

Question 20

You are a Customer Data Platform Specialist. Your marketing team is in the process of mapping entities and attributes in the data unification process of audience insights. You are assisting them with completing this task. Which two statements correctly describe how audience insights handles the mapping of semantic types for entity attributes? Each correct answer presents part of the solution. NOTE: Each correct selection is worth one point.

  1. Attributes that are automatically mapped to a semantic type cannot be remapped to a custom semantic type.
  2. Attributes must be mapped to the semantic type of ID in order to be used as a primary key for the entity.
  3. The ג€Define the data in the unmapped fieldsג€ section shows attributes that are not automatically mapped to a semantic type.
  4. The ג€Review mapped fieldsג€ section shows all attributes for which a semantic type is automatically identified.